Create a visual identity that effectively communicates a brand's values, personality, and story to its target audience. For me, this is the most fun part of designing, as I like to pay attention to details and crafting aesthetics that not only visually attractive but also bring effective awareness to brands.
Create and deliver persuasive messages to a targeted audience to achieve specific business or communication objectives. It is a field that I need to continuously evolves to keep up with changes in consumer behavior, technology, and communication channels.
Create an aesthetically pleasing, functional, and communicative exterior for a product, to serve as a critical touchpoint between the brand and the consumer, influencing purchasing decisions and contributing to the overall brand experience. To me, packaging design needs to balance creativity, practicality, and strategy to effectively meet the needs of both the product and its target audience.
As a designer, I'm always up for challenges, there are always fields where I need to improve my skills and keep up with the technology. Therefore, I also enjoy experiencing with motion graphic, illustrations, or stepping into apps/website layouts and User Interface.
